Hyderabad: Millet Marvels – a socially driven start-up committed to ‘Changing the Way India Eats’, in association with Indian Institute of Millets Research (IIMR) and Nutrihub, announced the launch of a National Mission to promote millet in daily diet – ‘One Meal a Day with Millets’.
To amplify the mission nationwide, Millet Marvels has partnered with actor Nagarjuna Akkineni, who has lent his support to the campaign through a video message and urged citizens to embrace millets as part of their daily meals and commended Millet Marvels for conceptualising this impactful initiative aimed at building a healthier nation.
Janampalli Anirudh Reddy, MLA, formally launched the nationwide movement towards mindful eating and sustainable living, in the presence of Dr Bharat Reddy, Founder & CEO, Millet Marvels, Dr C Tara Satyavathi, Director, ICAR: Indian Institute of Millets Research, and Dr J Stanley, Director & CEO, Nutrihub.
Dr Bharat Reddy said through this mission, Millet Marvels aims to inspire a nationwide shift toward healthier eating practices, reinforcing the importance of traditional grains in modern diets while contributing to long-term public health and sustainability.